of the users tended to like the friendly, hands-on design
and voice of the device. Everyone liked seeing someone who
they could relate to: Teachers enjoyed seeing teachers, explainers
liked seeing other Explainers, etc. Staff members liked the
"exhibit evolution" pages and "behind-the-scenes"
stories. Members wanted short, straightforward explanations,
while teachers appreciated more in-depth teaching and learning
exercises (but did not want to read them or try them during
their actual visit). Everyone enjoyed content that was playful,
funny or beautiful.