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Play to the Edge of Your Comfort Zone at San Francisco’s Exploratorium

For Immediate Release:
October 01, 2013

Media Available
Jenny Slafkosky (415) 528-4367

Play to the Edge of Your Comfort Zone at San Francisco’s Exploratorium

Participatory exhibit in collaboration with choreographer Benjamin Levy of LEVYdance
October 22, 2013 – January 31, 2014 (Now extended through June 29, 2014)

How do we navigate social boundaries, and how do they shape who we are? What choices do we make when interacting with others, and how does that affect our intimacy with each other?

The Exploratorium and San Francisco-based dancer and choreographer Benjamin Levy explore the nuances of social boundaries with Comfort Zone, a new participatory installation which integrates choreography into a virtual, interactive experience, exploring themes of group dynamics, choice, and social boundaries. Comfort Zone will debut October 22, 2013, in the Black Box in the museum’s West Gallery, a space devoted to experimenting with social interaction and exploring the interplay between science, society, and culture.

Levy began working as an Exploratorium artist-in-residence in 2011 to develop a work for the West Gallery, the space in the museum focused on creative and scientific investigations of human phenomena. Comfort Zone will invite visitors to explore these themes in a playful way, using their bodies, not their critical minds.

“My work with my company LEVYdance explores intimacy – the different ways we connect as families, friends, partners, and communities,” says Levy. “The Exploratorium has been the perfect partner to develop this theme in a fun and immersive setting. In Comfort Zone museum visitors will have an opportunity to step into a hyper real, virtual world where their actions and choices will affect their surroundings. It’s like stepping into a video game.”

The project’s collaborative team is Benjamin Levy (concept, direction and choreography), Garance Marneur (visual designer, Dramaturge, project manager), and Anticlockwise (Interaction design and Software Development). At the center of the experience is a virtual, responsive “avatar” which interacts with visitors through movement, encouraging them to investigate choice in social situations. The 10-minute exhibit cycle will lead visitors through stages of interaction, from connecting with the game’s avatar to cooperating with other visitors in the room to create movements and shapes together, collectively and playfully exploring the edges of each participant’s comfort zone.

“In the West Gallery, we're trying to create a safe space in which visitors can play with social behavior and experiment with the ways they interact with and think about others and themselves,” says Hugh McDonald, Ph.D., a social psychologist and associate curator for the museum’s West Gallery. “We want them to reflect on and question social phenomena just as they reflect on things like light, sound, and motion in other parts of the museum. Ben's work really pushes people to explore and reflect upon how they relate to others, to critically examine their comfort zones around social interaction. It's very powerful, and a natural fit with the goals of the gallery.”

About Benjamin Levy
Benjamin Levy is a choreographer, dancer, and the founding artistic director of LEVYdance. He is recognized for cutting-edge interdisciplinary works that explore the nuance and drama of human intimacy. Levy founded LEVYdance in 2002 and the troupe quickly became known for its innovative works and collaborations. In 2004 Levy was named one of the Top 25 Choreographers to Watch by Dance Magazine and was awarded a San Francisco Bay Guardian Goldie Award.

Hours of Operation & New Evening Hours
Tuesday-Sunday 10am-5pm;  every Thursday evening adults only (ages 18 and up) 6pm-10pm.

$29 for adults, with lower rates for SF Bay Area residents, youth, seniors, students, teachers and the disabled. Tickets available at the door and advance tickets available online at www.exploratorium.edu/visit/tickets.

Getting Here
The Exploratorium is easily accessible by public transit. Convenient parking is available nearby. For more information, visit www.exploratorium.edu/visit/location-directions

About the Exploratorium
The Exploratorium is the global leader in informal learning, igniting curiosity and inspiring creativity in people of all ages. The world-renowned science museum creates original, interactive exhibits, on display at more than 1,000 science centers, museums and public spaces around the world. Dedicated to education reform in and out of the classroom, the Exploratorium is a premier professional development center for educators and a creator of award-winning educational resources. Since 1969, the Exploratorium has influenced generations of entrepreneurs, artists, scientists, teachers, students, children, museum professionals and everyday doers, reaching nearly 180 million people annually from around the globe. On April 17, 2013, the Exploratorium opened at Pier 15 in the heart of San Francisco's Embarcadero, where it will celebrate a new era of experiences that encourage critical thinking and awaken wonder for generations to come. For more information, visit www.exploratorium.edu/visit.

Pier 15
San Francisco
California 94111
(415) 528-4444 telephone

Contact Us:
Jenny Slafkosky (415) 528-4367