Dr. Jonathan Schooler -- Words Get in the Way: A Tasteful Exploration
Published: December 6, 1998
Total Running Time: 01:42:45
Can a question influence its answer? Discover the power of verbal overshadowing--ways in which words enhance or distract from different sensory memories. Dr. Schooler, Associate Professor of Cognitive Psychology at the University of Pittsburgh and research scientist at the Learning Research and Development Center, will arrange a variety of sense-memory experiments, including wine-tasting and jellybean-tasting!