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Dr. Bobroff is a University of Paris physicist and founded an initiative to develop outreach materials under the project title "Physics Reimagined," which experiments with new ways to present current physics research for museums, schools, and science outreach organizations. He conducts research in the NMR group of Laboratoire de Physique des Solides (CNRS and Université Paris Sud).
In 2011–2012, Bobroff's team carried out extensive outreach programming as part of the 100th anniversary of the discovery of superconductivity, producing several webpages on superconductivity and ultra-low-temperature physics. These science outreach materials are available in French and English and include videos, high-school lesson plans, and hands-on physics activities.